ISC PROMOTES TWO EXECUTIVES IN KANSAS CITY
nternational Speedway Corporation (NASDAQ Global Select Market: ISCA; OTC Bulletin Board: ISCB) (“ISC”) today announced the promotion of two key executives in Kansas City to better position the Company to fully capitalize on strategic initiatives in the region. Jeff Boerger, former president of Kansas Speedway, has been named president of Kansas Speedway Development Corporation (“KSDC”). In addition, Pat Warren has been promoted to president of Kansas Speedway.
As KSDC president, Boerger, 45, will oversee ISC’s interests in the partnership that will develop the Hollywood Casino at Kansas Speedway. KSDC is a wholly-owned subsidiary of ISC and 50 percent partner with Penn Hollywood Kansas, Inc., a subsidiary of Penn National Gaming, Inc. (NASDAQ Global Select Market: PENN), in the Kansas Entertainment, LLC, joint venture. Boerger will work with Penn National management on matters ranging from design and construction to integrating marketing and operations with Kansas Speedway. He will also manage all aspects of state and local public affairs for Kansas Speedway and the casino project. Boerger will report to ISC Vice President of Corporate Development Brian Wilson.
As president of Kansas Speedway, Warren, 41, will provide strategic leadership across all aspects of the facility’s operations including financial and capital planning, ticket sales, event execution, sponsorship sales, marketing and public relations. He will also represent Kansas Speedway within the industry and community, continually elevating the facility’s profile both regionally and nationally. Warren joined Kansas Speedway in 2006 and most recently served as Vice President of Marketing and Sales, responsible for developing and executing marketing plans, developing all corporate partnerships, and overseeing the development and execution of media relations plans for the speedway and its events. Warren will report to ISC Vice President of Business Operations Joie Chitwood III.
Commenting on the promotions, ISC Chief Executive Officer Lesa France Kennedy stated, “Jeff was instrumental in the joint venture’s bid for the casino project and his commitment to its overall success is exceptional. His significant economic development experience fits perfectly in this new role and will bring tremendous value to the State and Wyandotte County. This project demonstrates our effort to grow ISC’s business by leveraging our current assets, and we are confident that Jeff will ably represent the interest of ISC and our shareholders in this major endeavor.
France Kennedy continued, “Pat has proven his ability to successfully execute the various aspects of running a premier racing facility. His extensive background in business and the sports industry, along with his strong relationships throughout the local community, will serve him well in his new role. Through his ongoing leadership as track president, Kansas Speedway will continue to raise the bar in providing race fans and facility guests with the most exciting and unforgettable experiences in motorsports. We congratulate both Jeff and Pat on their new positions and look forward to their future success.”
Boerger served as the first president of Kansas Speedway, joining the Company in 1998 from the Kansas City Area Development Council where he served as vice president of business development. While there from 1994 to 1998, Boerger worked on bringing companies to the area including Harley-Davidson Motor Company’s assembly plant near Kansas City International Airport.
Warren joined Kansas Speedway from Embarq, a spin-off of Kansas-based Sprint-Nextel, where he worked in consumer marketing. Prior to that, he was an associate athletics director at the University of Kansas in Lawrence, Kan.
International Speedway Corporation is a leading promoter of motorsports activities, currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities. The Company owns and/or operates 13 of the nation’s major motorsports entertainment facilities, including Daytona International Speedway in Florida (home of the DAYTONA 500®); Talladega Superspeedway® in Alabama; Michigan International Speedway® located outside Detroit; Richmond International Raceway® in Virginia; Auto Club Speedway of Southern CaliforniaSM near Los Angeles; Kansas Speedway® in Kansas City, Kansas; Phoenix International Raceway® in Arizona; Chicagoland Speedway® and Route 66 RacewaySMnear Chicago, Illinois; Homestead-Miami SpeedwaySM in Florida; Martinsville Speedway® in Virginia; Darlington Raceway® in South Carolina; and Watkins Glen International® in New York. In addition, ISC promotes major motorsports activities in Montreal, Quebec, through its subsidiary, Stock-Car Montreal, Inc.
The Company also owns and operates MRN® Radio, the nation's largest independent sports radio network; the Daytona 500 Experience®, the “Ultimate Motorsports Attraction” in Daytona Beach, Florida, and official attraction of NASCAR®; and Americrown Service CorporationSM, a subsidiary that provides catering services, food and beverage concessions, and produces and markets motorsports-related merchandise. In addition, ISC has an indirect 50 percent interest in Motorsports Authentics®, which markets and distributes motorsports-related merchandise licensed by certain competitors in NASCAR racing. For more information, visit the Company's Web site at www.internationalspeedwaycorporation.com.